COITM: the Gateway to the World's Emerging, High-end and Niche Travel Destination Suppliers
The China Outbound & Inbound Travel Market (COITM) is positioned as an annual B2B exhibition platform that facilitates high-quality cooperation between overseas tourism destinations, resource suppliers and Chinese outbound tour operators and business travel purchasers. It will also provide opportunities for Chinese tourism resource suppliers to connect with overseas tour operators and travel agencies who are seeking China inbound products and services.
The 2026 COITM took place from 14–16 October 2026 at New Hall (Hall 11) of the National Agricultural Exhibition Center in Beijing. 180 high-quality exhibitors including overseas tourism boards, embassies, attractions, DMCs, airlines, hotels and travel tech enterprises from 31 countries/regions, alongside 3,000 trade visitors and buyers from all over the world, attended COITM2026.
The following destinations and regions represented at COITM2026 include Azerbaijan, Ireland, Belarus, Brazil, Belgrade, Bhutan, Germany, Russia, Georgia, Kazakhstan, Kyrgyzstan, Zimbabwe, Kenya, Madagascar, Maldives, Morocco, South Africa, Zanzibar, Sri Lanka, Tajikistan, Tanzania, Tunisia, Turkmenistan, Uganda, Uzbekistan, the Ionian Islands (Greece), Iran, India, Vietnam, Zambia and China.
If you are one of following organisations and seeking to expand your business network in the China outbound travel and tourism market, then COITM is the best and most, cost effective platform to reach the right Chinese outbound travel trade professionals and MICE buyers.
WHO ARE OUR EXHIBITORS
· Ministries of Tourism, Tourism Boards, Embassies and Consulates
· Hotels and Accommodation providers
· Airlines and Aviation Ticketing
· Destination Management Companies
· Theme Tour and Tailor-made Travel Companies
· Tourist Attractions
· Golf Resorts
· Cruise Lines
· MICE Suppliers
· Transportation Service Providers
· Travel Technology
· Online Platform Service Suppliers
· Wholesale Service
· Health Resorts and Spas
· Ski Resorts
· Visa Service Companies
· Finance/Payment/Insurance
